Activision is indeed laughing all the way to the bank and all I have to say is:
“Good job. Milk the fools.”
I take that back, I actually have a bit more to say.
In its first week, the $15 map pack, dubbed the “Stimulus Package”, accumulated at least 2.5 million downloads. That’s damn impressive and disappointing.
I’m impressed by the fact that it exceeded the World at War 1 million downloads which debuted across both the Xbox Live! and PlayStation Network markets. But I’m disappointed by the fact that 2.5 million people just told Activision that the $15 price point is well worth it.
They made $37.5 million in sales for three new maps and two ports. Damn geniuses.
What’s the breaking point people? $20 for 7 maps? $25 for 9?