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iPhone 4 Is A Nice Lookin’ Phone

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The iPhone 4 was officially unveiled at Apple’s WWDC 2010 today.

It’s the same looking phone that was leaked by Gizmodo a few months back, so the look of it shouldn’t have surprised me, but it did. An Apple presentation adds that special something which makes their products look even more attractive. I don’t know how they manage to do it, but Apple are excellent marketers like that.

Anyways, this post isn’t about selling the iPhone 4, it’s about what’s new to the phone.

So here’s the gist of it.

Hardware

  • 24% thinner than iPhone 3GS/aka the “thinnest smartphone on the planet” at 9.3 mm
  • Stainless steel frame which acts as an antenna and frame
  • Glass front and back for visual quality and scratch resistance
  • Powered byApple’s custom built A4 processor (same processor as the iPad’s)

Display

  • 3.5 inch display (same as 3GS)
  • 4x pixel density for the display (960 x 640 resolution vs 320 × 480 of the 3GS)
  • 800:1 contrast ratio
  • IPS display technology

Camera

  • 5 MP camera w/LED flash
  • Records HD video 720p @ 30fps
  • Also has a front facing camera which enables FaceTime video chat via Wi-fi only (2010)

Other

  • 802.11n support
  • Six axis gyroscope
  • iOS 4 will feature Bing as well along with the other stuff mentioned previously
  • iMovie (video editing) app for iPhone
  • iPhone OS 4 renamed to iOS4

Availability/Pricing

  • White or Black $199 USD for 16 GB, $299 USD for 32 GB, 3GS going $99 USD for 3GS
  • On sale June 24th for the U.S
  • On sale July 2010 for Canada

As always, I urge people to bask in the Apple marketing and visit their website. The way they hype the most mundane of details is really something else. I actually thought the “Retina Display” was something revolutionary and not a simple bump of screen resolution. It’s impressive, but it isn’t as grand innovation as they made it out to be.

As for me getting one of these? Probably not. I still don’t see the need to pay $50 for a phone. If only the iPad 2 got this kind of treatment.

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