It’s Apple Fall 2015 media day. Here are some of my thoughts on the newest products. It was a solid lineup of new products that I doubt I’ll partake but it’s nice to see Apple march on.
It’s a larger, faster and more productivity oriented tablet. You want a keyboard cover? It’s got one. You want a digital pen? Apple Pencil has you covered. It sounds a lot like a Microsoft Surface Pro 3. So why would one choose one over the other?
The Surface has a wider array of support thanks to its x86 Intel processors but the iPad Pro has the edge on portability with its thinner and lighter profile. Microsoft’s on-stage support of the iPad Pro is a nice gesture but the Surface Pro still has the edge for full Office suite support.
The starting price of $799 USD for the 32GB model was a legitimate surprise to me. This places it right there with the Microsoft Surface Pro 3’s cheapest model. I doubt anyone would actually live with the 32GB model if they’re trying to be productive but it’s nice to see a relatively affordable model.
Oh and they squeezed in the existence of the iPad Mini 4 as well.
The new Apple TV with its touch and voice enabled remote reminds me of Kinect and the Xbox One. As expected, it has robust Siri integration and all the small luxury touches that Apple is known for. It’s essentially all the niceties of iOS brought to the Apple TV which includes iOS apps such as games like Crossy Road to the big screen. But thanks to the more capable hardware, previously console and PC oriented titles like the new Guitar Hero and Disney Infinity 3.0 are making its way to the new Apple TV as well.
The ability to pair a game controller will also enable light but more sophisticated games akin to the console. Games like Transistor will be playable on the new Apple TV which makes it quite an attractive proposition for Indie games. Curiously, it only sports an A8 processor unlike the iPad Pro and iPhone 6S.
It’ll be available in late October for $149 USD for the 32GB and $199 USD for the 64GB.
iPhone 6S & 6S Plus
An improved 12MP camera with 4K capabilities, improved LTE Advanced support and the new A9 processor were to be expected but what’s the hook? Well apparently that’s 3D Touch.
3D Touch enables the pressure sensitivity that was found in the Force Touch trackpad on the iPhone 6S. Unfortunately for Apple, demonstrating 3D Touch is difficult. From the viewer’s perspective, 3D Touch (like Force Touch) is best experienced in person. 3D Touch demonstrations simply look like people are holding their finger on something for a brief period of time which is already something that multi-touch displays already do.
Other little Apple touches like using the Retina display as a giant flash for selfies and the “Live Photos” (aka animated GIFs) for their cameras.
It’s an S revision. Solid but not Earth shattering.